
Why is this Important?
| Purpose: | Why your business is in existence-what you want to accomplish through your business. (one to two sentences, max) Links Vision with Goals and Mission. |
| Vision: | BHAG: How will the world be different as a result of your business (how will this be measured) Base your vision statements on the best possible outcome. In fact, you might want to envision something even better than what you consider to be the best possible outcome. Remember that the purpose of the vision statement is to inspire, energize, motivate, and stimulate your creativity, not to serve as a measuring stick for success; that is the job of your objectives and goals. Vision Statements also define the organizations purpose, but this time they do so in terms of the organization’s values rather than bottom line measures (values are guiding beliefs about how things should be done.) The vision statement communicates both the purpose and values of the organization. For employees, it gives direction about how they are expected to behave and inspires them to give their best. Shared with customers, it shapes customers’ understanding of why they should work with the organization. |
| Mission: | How you will accomplish your Vision Its prime function is internal – to define the key measure or measures of the organization’s success – and its prime audience is the leadership team and stockholders. |
| Values: | Top 5-7 values your company demonstrates regularly. These are NOT values you desire, wish, want to have. These are the values your company is currently demonstrating. (Note: If you don’t like your current values you will need to eliminate the employees who are currently displaying those values. |
| USP: | Your Unique Selling Proposition |
I learned more in a 3 hour session than 3 days at a Harvard Business School Management training I recently attended .
Joe Panetta, President & CEO, BIOCOM
My group helped me rekindle my passion for the Law. My chair and group members hold me accountable to the commitments I make, and they challenge me to create a professional and personal life that is rich and fulfilling. They will settle for nothing less for me.
On a more practical note, I developed a P & L on each attorney, at the urging of Rosemary, to show the bottom line contribution of each attorney within the firm. We then used that document to have discussions with each attorney about their contribution to the firm at review time and bonus time. Results: eliminated 2 low performers and increased the effectiveness of the remaining team members. My Group also assisted me in analyzing where and when to move my offices.
With the assistance of my group and my chair, Rosemary, I am now creating a legacy at BPP that I can be proud of when the time comes to retire.
Tom Balestreri, Managing Partner, Balestreri, Pendleton, Potoki, LLC
Rosemary got my head back in the game. She helped me revitalize my business and my objectives for my future.
(developed & implemented an effective Exit Strategy )
David Stowe, Principle, The Ardell Group
My executive team was highly dysfunctional until the Solutions team began working with me, and eventually my direct reports. Now we manage conflict constructively. We have trust and accountability. As a result, my team have created a blue ocean strategy for our industry.
Anonymous, General Manager, Public Company